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We brought your search queries to life with Trending Now - Google's first ever, always-on social content series. With a pulse on
what was trending, we were able to speak to real-time search trends backed with real data, launching dozens of quick-hit pieces of content. Ranging from hot dog summer, to Billie Eilish, to John Cena's jorts... there wasn't a topic we strayed away from. 


Some notable moments:

  • We partnered directly with Billie Eilish to market the release of her third studio album, Hit Me Hard and Soft

  • Our WNBA piece premiered on-screen live at the Footprint Center in Phoenix, Arizona during 2024 WNBA All-Star Weekend  ​

  • Yes, John Cena had to watch and approve his cameo in our "jorts" video.

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Real Product Magic is the opportunity for us to showcase what Google's products and capabilities are - but in a way that feels more relatable. 
 

Some notable moments:

  • "Parking Signs", shot and scripted by me, became the North Star of how Google showed up on social when speaking to product. It outperformed all benchmarks and KPI's, with an organic reach of over 10M+ views.

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  • Olympics Playground Case Study: Scripted + Voiceover

  • Olympics Playground Social: Scripted + Voiceover

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  • Case Study Film for Year in Search 2023: Scripted

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  • YIS 2024 Case Study Film: Scripted + Voiceover

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